But the question is relatively black or white: Select a polarizing, controversial hue (a la Greenery, Pantone’s stomach-churning Color of the Year for 2016), or pick a crowd-pleasing shade sure to wind up on walls across the country.
The Color of the Year often foreshadows decor trends, but people are likely to apply a coat of it in their own home only if a color is approachable. Perhaps that’s why Behr Paint went with one of the most agreeable shades we’ve seen in a while.
For its 2019 Color of the Year, the paint company presents Blueprint S470-5, which is a “strong and grounded, midrange blue that commands attention, but isn’t overwhelming,” says Erika Woelfel, vice president of color and creative services at Behr.
It’s a cool blend of blue, gray, and green, which can suit a number of design styles and aesthetic sensibilities. A traditional craftsman home could rock Blueprint just as easily as a modern farmhouse. It’s a classic, simple, likable color.
If we compared the color with an everyday object, we’d say it’s akin to your favorite pair of jeans.
After Behr’s announcement, Blueprint was welcomed by design experts with open arms.
“I love its versatility,” says Lesley Myrick, owner and principal of Lesley Myrick Art + Design in Waco, TX. “It’s not as visually demanding as navy blue, but packs much more of a punch than pastel blues do. It has a chalky, gray undertone that keeps it feeling soft and approachable.”
Interior designer Ana Cummings says the shade Behr picked is of the moment: “It’s really on point with the market right now. I mean, how many blue kitchen islands are we seeing these days? Lots!” In fact, she’s doing a client’s entire TV room in a similar shade right now.
Playing it safe
While Blueprint met with emphatically positive reviews, many of the designers we spoke with agreed it’s not a very daring shade.
Cummings says this shade of blue isn’t a huge departure for folks willing to try something new.
“It’s maybe one or two steps up the boldness ladder, not 10,” she says.
Woelfel agrees, saying, “You don’t have to be a risk taker to incorporate this color into your home.”
Best ways to use Blueprint in the home
“Painting just one accent wall is less of a commitment and can change the entire feeling of a room,” she says. “For folks who would like even less of a commitment, pillows and rugs are a great option.”
The $3 million pad is creating a stir with its over-the-top interiors, but we spotted blue hues that look strikingly similar to Blueprint throughout the home. It seems this is one color that will stand the test of time.